Creative director

Alex Hayel

         

Photographer

Wojtek Serowik

Creative director

Alex Hayel

         

Photographer

Wojtek Serowik

ECHO

Georgia. A beach near Batumi, covered in black sand that contrasts sharply withbright rays of sunset. On this sand there are people sunbathing, their bodies are graced withonly jewelry and skimpy, summery clothing. They are peacefully lying on the ground, the tanis travelling across their bodies, running away from necklaces, bracelets and glasses whichscreen their skin from the sun. Underneath the jewelry there are light-colored shapes, beinga testament to their being- on that sunny day, on that relaxed body.A thought was born.

Łódź, a photography studio covered with white walls that contrast with every singlesilhouette of people emerging in it. On the ground there is fake, black sand illuminated bycandent lamps, where a model lays- due to wintery chill she has forgotten about the warmthof the sun coming down. Her body is touched by a slight breeze of aerograph which createsechoes of jewelry on the model’s skin. Jewelry that is not georgian- it is, in fact, made here,in Łódź, but the overall brutalist character seems to be mutual to these places. For a briefmoment, this small studio became a beach covered in warmth, in which background quietlylays Batumi.
An act was born.

An act which led to gathering eight jewelry designers, related tightly to the Academyof Fine Arts in Łódź and through that, eventually, to leaving marks of their art on the bodiesof the others.

Necklace

Katarzyna Jantoszak

Jewelry set

Karolina Dyczko ➹

 

Stone Necklaces

Sergiusz Kuchczyński ➹

Credits

Photographer
Wojtek Serowik ➶
       
Creative Director
Alex Hayel ➶
       
Stylist
Weronika Strojny ➶
Hair stylist
Alex Hayel ➶
       
Makeup Artists
       
Maja Tumaniec ➶
       
Wiktoria Szczęśniak ➶
       
Makeup Artists' Assistant
Marta Andrzejczak ➶
       
Light assistant
Łukasz Biernat ➶

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