The project reveals the real side of a stylist’s job, challenging the glamorous stereotypes surrounding the profession. Often seen as effortless and elegant, styling in reality involves physical work, endless fittings, returns, and heavy lifting — a kind of fashion sport. The heroine genuinely loves her craft, and the shoot captures her strength, multitasking between calls, garment bags, and receipts — all while looking stylish. The project includes three looks that evolve from the stereotypical image of a stylist to a more authentic, behind-the-scenes reality.












